5 Twitter Tactics for Building a Stellar Brand
Andy Beal gives a good high-level set of points to steer a corporate twitter account both online and offline. It avoids specific tactics, but offers a few general tips for making your outreach a success.
- Start conversations with notable peers.
- Share valuable industry news.
- Build your blog audience.
- Stay connected at conferences and trade shows.
- Monitor your Twitter reputation.
Read what he has to say about each of these in his post on Mashable.
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